01) Letter to the editor 02-21-24

Dear Editor,

Digital tools [are] essential for the real estate industry.

We depend heavily on technology in the real estate industry. This hasn’t always been the case, but the advent of digital tools has helped redefine what’s possible. Pooling data has allowed us to get a much better picture of the market, even as it constantly evolves and changes. It means better price estimates for our customers, faster and more comprehensive communication, and the ability to stay ahead of the curve by identifying key properties early on. It’s benefited everyone from the anxious first-time home buyer to experienced commercial real estate veterans by increasing the amount and quality of information available and democratizing access to it.

As long as there is a market for real estate, the incentive to develop and improve these tools will exist. But their continued improvement depends heavily on how much room for innovation our markets allow. It’s not enough to realize that improvement is possible — someone has to make it happen. Our industry and countless others depend heavily on tech innovators who do just that, finding ways to not only build a better mousetrap but also make it both practical and affordable.

As we look to the future, we must remember the important role technology plays in supporting all industries — not just ours — and ensure that our policies do not hamper this important process and all the benefits it provides.

David Otting

Charleston 

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